Our Mission

One Sole At A Time

Dollar Sole restores dignity through clean socks. What started as a simple act of compassion has grown into a movement—turning everyday essentials into second chances for those who need them most.

Our Story

My journey has taught me the value of dignity, discipline and purpose - not just as ideals, but as daily necessities. I've experienced what it means to rebuild from limited resources, hence the name of my previous business mission, Snapback Movement.

That lived experience fuels every decision I make as the co-founder of Dollar Sole and One Sole At A Time. I understand firsthand how something as simple as a clean pair of socks can restore confidence, warmth, and humanity. That's why our model isn't just transactional - it's transformational.

I've developed the financial discipline to stretch every dollar, the branding skills to turn vision into impact, and the resilience to keep moving forward no matter the obstacles. My second chance isn't just about creating a legacy brand that uplifts others who've been overlooked, locked out, or counted out. Through Dollar Sole's affordable retail and One Sole At A Time's donation mission, we're building a bridge between commerce and compassion.

My experience gives me the insight, grit, and heart to lead this movement - not just as a business owner, but as someone who's walked the road and is now paving it for others.

Sahib Reeves, Co-Founder of Dollar Sole/One Sole At A Time

Family & Faith-Based Partnerships

Dollar Sole works hand-in-hand with religious, community organizations, and families who share our vision. Together, we're building a network of compassion—one sole at a time—reaching those experiencing homelessness, poverty, and hardship with practical love and support.